Publication type: Article in scientific journal
Type of review: Peer review (publication)
Title: Adaptivity in health campaigns : planning process, theoretical bases and evaluation
Authors : Schneider Stingelin, Colette
Published in : Studies in Communication Sciences
Volume(Issue) : 11
Issue : 1
Pages : 137
Pages to: 156
Issue Date: 2011
Publisher / Ed. Institution : Seimso
ISSN: 1424-4896
Language : English
Subject (DDC) : 362: Health and social services
659: Advertising and public relations
Fulltext version : Published version
License (according to publishing contract) : Licence according to publishing contract
Departement: Applied Linguistics
Organisational Unit: Institute of Applied Media Studies (IAM)
Appears in Collections:Publikationen Angewandte Linguistik

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