Title: Praktische Relevanz von Theorien im Bereich Kommunikationskampagnen
Authors : Schneider Stingelin, Colette
Conference details: Jahrestagung der Deutschen Gesellschaft für Publizistik- und Kommunikationswissenschaft DGPuK, Dortmund, Deutschland, 1.-3. Juni 2011
Issue Date: 2011
License (according to publishing contract) : Licence according to publishing contract
Type of review: Not specified
Language : German
Subject (DDC) : 302: Social interaction
659: Advertising and public relations
Further description : Präsentation
Departement: Applied Linguistics
Organisational Unit: Institute of Applied Media Studies (IAM)
Publication type: Conference other
URI: https://digitalcollection.zhaw.ch/handle/11475/11626
Appears in Collections:Publikationen Angewandte Linguistik

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