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Issue DateTitleInvolved Person(s)
Apr-2024Swiss Sustainable Consumption Observatory (SSCO) 2021-2023 : key insights from the first three wavesBlumer, Yann; Czellar, Sandor; Duque, Diana; Haasova, Simona; Kühne, Swen J., et al
5-Dec-2023Should Net Promoter Score be supplemented with other customer feedback metrics? : an empirical investigation of Net Promoter Score and emotions in the mobile phone industryMüller, Steffen; Seiler, Roger; Völkle, Melanie
20-Sep-2023Enhancing digital advertising with blockchain technologyStallone, Valerio; Wetzels, Martin; Mahr, Dominik; Klaas, Michael
19-Apr-2023QButterfly : lightweight survey extension for online user interaction studies for non-tech-savvy researchersEbert, Nico; Scheppler, Björn; Ackermann, Kurt Alexander; Geppert, Tim
22-Mar-2022Cross-cultural differences in consumers' attention to food labelsHo, Kenneth Fu Xian; Liu, Fang; Tarabashkina, Liudmila; Volery, Thierry
2022Digitale Plattformen in der Praxis : Einsatz- und EntwicklungsmodelleHoller, Manuel; Dremel, Christian; Hehn, Jennifer; van Giffen, Benjamin; Galeno, Gianluca
2022Let me entertain you : the influence of augmented reality on purchasing intention in e-commerceBeurer-Züllig, Bettina; Rozumowski, Anna; Klaas, Michael
2022Swiss Consumption System : Befragung zum Stand von nachhaltigem Konsum in der SchweizFurchheim, Pia; Heierli, Reto; Stallone, Valerio; Greschner, Ines Maria
24-Sep-2021Video production and distribution platform in Swiss sports teams : an analysis of acceptance and willingness to payHüttermann, Marcel; Haefliger, Fabian; Stallone, Valerio
2021Chatbots, conversational interfaces, and the stereotype content modelSeiler, Roger; Schär, Annemarie
2021Applications of blockchain technology in marketing : a systematic review of marketing technology companiesStallone, Valerio; Wetzels, Martin; Klaas, Michael
2021Strengthening the satisfaction loyalty link : the role of relational switching costsEvanschitzky, Heiner; Stan, Valentina; Nagengast, Liane
2021Von «Value in Transaction» zu «Value in Use»Rüeger, Brian
Dec-2020Resistance to customer-driven business model innovations : an explorative customer experience study on voice assistant services of a Swiss tourism destinationRozumowski, Anna; Schäfer, Wolfgang; Klaas, Michael
27-Aug-2020Business solutions as market signals that facilitate product salesZimmer, Marcus; Salonen, Anna; v. Wangenheim, Florian
Results 1-15 of 28 (Search time: 0.015 seconds).