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Issue Date	Title	Involved Person(s)
2005	Kunden zielgerecht ansprechen durch effiziente Kampagnen	Critchley, Geraldine; Hari, Jürg; Stadelmann, Martin; Hafner, Nils
2006	Kundenverhalten als Indikator des Zukunftpotenzials?	Hari, Jürg; Lutz, Jacqueline
2005	Kundenwertsteigerung : Bewertung auf monetäre und nicht-monetäre Elemente abstützen	Hari, Jürg; Zumsteg, David
2019	Künstliche Intelligenz im Marketing	Seiler, Roger; Klaas, Michael; Hari, Jürg J.
2012	Managerial challenges in setting prices : price-quality cues, role of the sales force and global issues	Hari, Jürg J.
2007	Marketing und Innovation: zwei, die sich doch nicht ganz lieb haben	Hari, Jürg
2006	Markteinführung : überwinden der Stolpersteine in der Diffusionsstrategie	Hari, Jürg
2013	Measuring trust in financial services : a new way to gain useful insights	Rawitzer, Heike; Hari, Jürg J.
2017	Meat consumption 2.0 : health and ethics as crucial customer needs	Hari, Jürg; Gisler, Marius; Rawitzer, Heike
2008	Mixed evidence of an early market entry in the pharmaceutical business market	Stros, Michael; Hari, Jürg; Marriott, John
2018	Motivated by Red Bull? : How international sponsorship influence the sport spectating consumption motivation	Hari, Jürg J.; Dela Cruz, Jeremy; Ankeshian, Ara
2014	Online web experiments using live web content	Seiler, Roger; Miesler, Linda; Hari, Jürg J.
2008	Power of the subconscious in decision making in personal selling	Stros, Michael; Hari, Jürg J.; Mariott, John
2004	Preis und Preiswahrnehmung - zwei Paar Schuhe!	Hari, Jürg; Critchley, Geraldine
2008	Price sensitivity for green power in electricity markets : results from a conjoint analysis and a representative survey in Switzerland	Hari, Jürg J.; Karathanasis, Nikos; Burri, Stefan
2018	Re-Minder : Nudging in der Assekuranz	Hari, Jürg J.; Bosshard, Hanspeter; Peter, Dominic
2017	Roger Federer, Rolex und ich sind gute Freunde : Werbung mit unterschiedlichen Testimonial-Typen	Hari, Jürg J.; Kucza, Gunther; Ramadani, Eldina; Sammet, Isabel
2014	SenseMaking presentations : the effect of storytelling and knowledge visualization in B2B sales situations on attitudes, knowledge acquisition, and purchase intention	Glaunsinger, Senem; Miesler, Linda; Hari, Jürg J.
2015	Stereotypen in der Werbung : die implizite Einstellung zum weiblichen Taille-Hüfte-Verhältnis	Hari, Jürg J.; Rawitzer, Heike; Data, Rekha
2013	Storyselling : an experiment on storytelling at the product level	Hari, Jürg J.; Rawitzer, Heike

Showing results 22 to 41 of 59 < previous next >