Browsing by Person bjoe

Jump to: 0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
or enter first few letters:  

Showing results 4 to 23 of 34 < previous   next >
Issue DateTitleInvolved Person(s)
2020Business Development zwischen Theorie und PraxisBjörck, Albena; Colleli, Daniele
2019Change and strategic responses in the life and non-life Swiss insurance industryBjörck, Albena; Hefti, Nico
2016Crisis typologies revisited : an interdisciplinary approachBjörck, Albena
2019Customer buying behavior of smartphones : a study of the customer buying behavior of smartphones by taking the example of Apple iOS and Android smartphonesBjörck, Albena; Bansal, Satschin; Jasiqi, Besfort
2022Cyberrisiken aktiv managenCasián, Carlos; Pugnetti, Carlo; Björck, Albena
2019Differences in rhetorical and non-verbal communication of startup pitches in American and Swiss culturesGraziano, Benjamin; Björck, Albena; Tanno, Selina
2020Does brand origin matter? : an analysis of low-involvement developing market brands internationalizing into a developed marketBjörck, Albena; Carvajal-Ramirez, Michelle
2020Einfluss der Digitalisierung und der Subscription-Video-on-Demand-Anbieter im Unterhaltungsmarkt : eine Untersuchung aus Perspektive der traditionellen Fernsehsender und der KonsumentenBjörck, Albena; Alahapperuma, Brian
2021Establishing brand legitimacy in the subculture of watchgeeks : case study of a newly launched Swiss niche luxury brandDuma, Fabio; Björck, Albena
2022Evolution and effectiveness of the governmental risk and crisis communication on Twitter in the COVID-19 pandemic : the case of SwitzerlandBjörck, Albena; Diers-Lawson, Audra; Dücrey, Felix
23-Sep-2022I have a responsibility to do something : internal risk communication to target employee vulnerability and mitigate behavioral cyber risksBjörck, Albena; Pugnetti, Carlo; Casian, Carlos
2020Innovation through partnershipNichols, Keisha; Farley, Michael; Björck, Albena
2018Interdisciplinary understanding of a crisis : towards an international crisis classification matrixBjörck, Albena
2019Internal crisis communication and corporate culture : forging the linksBjörck, Albena; Barthelmess, Petra
2017Interne Krisenkommunikation : Herausforderungen, Ziele und LösungsansätzeBjörck, Albena
2020Organizational culture readiness for agileBarthelmess, Petra; Björck, Albena; Gysin, Emanuel; Dela Cruz, Jeremy
2021Preparing agile transformation : a framework for assessment of the organizational culture readinessBarthelmess, Petra; Björck, Albena; Gysin, Emanuel; Dela Cruz, Jeremy
24-Jul-2023Purpose-driven innovation and transformation : trajectories, mechanisms, and the human impactGulati, Ranjay; Volberda, Henk W.; Lleo, Alvaro; Pregmark, Johanna E.; Björck, Albena, et al
2022Purpose-driven or purpose-washing : the multiple facets of purpose and its strategic implicationsBjörck, Albena
2021Shark Tank : the influence of the use of rhetoric and non-verbal communication on investment outcomeGraziano, Benjamin; Björck, Albena; Mayer, Luca M.