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Publikationstyp: Konferenz: Poster
Art der Begutachtung: Keine Angabe
Titel: Explaining modal split by a top-down, lifestyle-based segmentation approach : evidence from a Swiss tracking study
Autor/-in: Tomic, Uros
Schoeman, Beaumont
Tchervenkov, Christopher
Molloy, Joseph
Dubernet, Thibaut
Castro, Alberto
Götschi, Thomas
Hintermann, Beat
Axhausen, Kay
et. al: Yes
DOI: 10.21256/zhaw-24634
Angaben zur Konferenz: 7th SCCER Mobility Annual Conference, Online, 23 November 2020
Erscheinungsdatum: 23-Nov-2020
Verlag / Hrsg. Institution: Swiss Competence Center for Energy Research
Sprache: Englisch
Fachgebiet (DDC): 380: Verkehr
Zusammenfassung: Based on the tracking data from the first of the two tracking months (observation phase) and the surveys conducted within the MOBIS project [1] we investigate the effect of Otte’s top‐down, lifestyle‐based segmentation approach [2] on the share of car, public transport, bike and foot in the total average daily distance travelled. Results of a linear regression analysis show that when controlled for income, education, age and gender belonging to the group of home‐centred has a positive effect on the car share, while it has a negative effect on the share of public transport. Other lifestyles from the Otte typology do not have a significant effect on the share of transportation modes in the total average daily distance travelled. For designing tailored interventions, our results suggest that home‐centred are an appropriate target group for campaigns to reduce their car use and promote the use of other, more sustainable means of transport.
URI: https://digitalcollection.zhaw.ch/handle/11475/24634
Volltext Version: Publizierte Version
Lizenz (gemäss Verlagsvertrag): Lizenz gemäss Verlagsvertrag
Departement: School of Engineering
Organisationseinheit: Institut für Nachhaltige Entwicklung (INE)
Publiziert im Rahmen des ZHAW-Projekts: MOBIS: Förderung des nachhaltigen Mobilitätsverhaltens mittels Mobility Pricing und informationaler Anreize
Enthalten in den Sammlungen:Publikationen School of Engineering

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Tomic, U., Schoeman, B., Tchervenkov, C., Molloy, J., Dubernet, T., Castro, A., Götschi, T., Hintermann, B., & Axhausen, K. (2020, November 23). Explaining modal split by a top-down, lifestyle-based segmentation approach : evidence from a Swiss tracking study. 7th SCCER Mobility Annual Conference, Online, 23 November 2020. https://doi.org/10.21256/zhaw-24634
Tomic, U. et al. (2020) ‘Explaining modal split by a top-down, lifestyle-based segmentation approach : evidence from a Swiss tracking study’, in 7th SCCER Mobility Annual Conference, Online, 23 November 2020. Swiss Competence Center for Energy Research. Available at: https://doi.org/10.21256/zhaw-24634.
U. Tomic et al., “Explaining modal split by a top-down, lifestyle-based segmentation approach : evidence from a Swiss tracking study,” in 7th SCCER Mobility Annual Conference, Online, 23 November 2020, Nov. 2020. doi: 10.21256/zhaw-24634.
TOMIC, Uros, Beaumont SCHOEMAN, Christopher TCHERVENKOV, Joseph MOLLOY, Thibaut DUBERNET, Alberto CASTRO, Thomas GÖTSCHI, Beat HINTERMANN und Kay AXHAUSEN, 2020. Explaining modal split by a top-down, lifestyle-based segmentation approach : evidence from a Swiss tracking study. In: 7th SCCER Mobility Annual Conference, Online, 23 November 2020. Conference poster. Swiss Competence Center for Energy Research. 23 November 2020
Tomic, Uros, Beaumont Schoeman, Christopher Tchervenkov, Joseph Molloy, Thibaut Dubernet, Alberto Castro, Thomas Götschi, Beat Hintermann, and Kay Axhausen. 2020. “Explaining Modal Split by a Top-down, Lifestyle-Based Segmentation Approach : Evidence from a Swiss Tracking Study.” Conference poster. In 7th SCCER Mobility Annual Conference, Online, 23 November 2020. Swiss Competence Center for Energy Research. https://doi.org/10.21256/zhaw-24634.
Tomic, Uros, et al. “Explaining Modal Split by a Top-down, Lifestyle-Based Segmentation Approach : Evidence from a Swiss Tracking Study.” 7th SCCER Mobility Annual Conference, Online, 23 November 2020, Swiss Competence Center for Energy Research, 2020, https://doi.org/10.21256/zhaw-24634.


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