| Publication type: | Contribution to magazine or newspaper |
| Title: | Online-Feedback ist nur halbe Wahrheit |
| Authors: | Müller, Steffen |
| et. al: | No |
| Published in: | htr hotel revue |
| Volume(Issue): | 2020 |
| Issue: | 6 |
| Page(s): | 8 |
| Issue Date: | 2020 |
| Publisher / Ed. Institution: | Hotelleriesuisse |
| ISSN: | 1662-3347 2297-7996 |
| Language: | German |
| Subject (DDC): | 658.8: Marketing management |
| Abstract: | Online-Bewertungen reichen für Marketingentscheide nicht aus. Dafür braucht es die richtigen Befragungstools. Oder noch besser eine Kombination aus beidem. |
| URI: | https://digitalcollection.zhaw.ch/handle/11475/21471 |
| Fulltext version: | Published version |
| License (according to publishing contract): | Licence according to publishing contract |
| Departement: | School of Management and Law |
| Organisational Unit: | Institute of Marketing Management (IMM) |
| Appears in collections: | Publikationen School of Management and Law |
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Müller, S. (2020). Online-Feedback ist nur halbe Wahrheit. htr hotel revue, 2020(6), 8.
Müller, S. (2020) ‘Online-Feedback ist nur halbe Wahrheit’, htr hotel revue, 2020(6), p. 8.
S. Müller, “Online-Feedback ist nur halbe Wahrheit,” htr hotel revue, vol. 2020, no. 6, p. 8, 2020.
MÜLLER, Steffen, 2020. Online-Feedback ist nur halbe Wahrheit. htr hotel revue. 2020. Bd. 2020, Nr. 6, S. 8
Müller, Steffen. 2020. “Online-Feedback ist nur halbe Wahrheit.” htr hotel revue 2020 (6): 8.
Müller, Steffen. “Online-Feedback ist nur halbe Wahrheit.” htr hotel revue, vol. 2020, no. 6, 2020, p. 8.
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