Publication type: | Conference paper |
Type of review: | Peer review (abstract) |
Title: | Dynamic pricing in the subsidized performing arts |
Authors: | Slembeck, Tilman Labaronne, Leticia |
Proceedings: | Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing |
Conference details: | 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing, Edinburgh, UK, 6 September 2013 |
Issue Date: | 2013 |
Language: | English |
Subjects: | Discount price policy; Dynamic pricing; Performing arts |
Subject (DDC): | 306: Culture |
Abstract: | Pricing strategies in subsidized performing arts organizations are based mostly on static schemes, with an emphasis on price differentiation. The latter enables them to serve a broad customer base. However, static pricing – that is, fixed prices that are held constant for a specified period of time (e.g., a theater season) – does not allow short-term adjustments in response to temporal market fluctuations. Such adjustments are, in rough terms, what is understood by the broad concept of dynamic pricing. |
URI: | https://digitalcollection.zhaw.ch/handle/11475/15746 |
Fulltext version: | Published version |
License (according to publishing contract): | Licence according to publishing contract |
Departement: | School of Management and Law |
Organisational Unit: | Center for Labor, Digital and Regional Economics (CLDR) Center for Arts Management (ZKM) |
Appears in collections: | Publikationen School of Management and Law |
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Slembeck, T., & Labaronne, L. (2013). Dynamic pricing in the subsidized performing arts. Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing.
Slembeck, T. and Labaronne, L. (2013) ‘Dynamic pricing in the subsidized performing arts’, in Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing.
T. Slembeck and L. Labaronne, “Dynamic pricing in the subsidized performing arts,” in Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing, 2013.
SLEMBECK, Tilman und Leticia LABARONNE, 2013. Dynamic pricing in the subsidized performing arts. In: Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing. Conference paper. 2013
Slembeck, Tilman, and Leticia Labaronne. 2013. “Dynamic Pricing in the Subsidized Performing Arts.” Conference paper. In Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing.
Slembeck, Tilman, and Leticia Labaronne. “Dynamic Pricing in the Subsidized Performing Arts.” Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing, 2013.
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