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Showing results 13 to 24 of 24
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Issue Date
Title
Involved Person(s)
2019
No ad blockers for old men? : demographic evidence for ad blocker usage from Germany
Stallone, Valerio
10-Mar-2021
Now you see me : a quantitative study on the effects of ad blocker usage on users’ brand perception
Stallone, Valerio
;
Rozumowski, Anna
;
Pelka, Amelie
;
Reisig, Dominik
;
Pankratz, Claire
2020
Perception and recognition of native advertising
Stallone, Valerio
2022
Swiss Consumption System : Befragung zum Stand von nachhaltigem Konsum in der Schweiz
Furchheim, Pia
;
Heierli, Reto
;
Stallone, Valerio
;
Greschner, Ines Maria
Apr-2023
Swiss Sustainable Consumption Study 2022 : Befragung zum Stand von nachhaltigem Konsum in der Schweiz
Furchheim, Pia
;
Heierli, Reto
;
Stallone, Valerio
;
Rettenmund, Michèle
;
Greschner, Ines Maria
2020
The application of blockchain technology in loyalty programs
Stallone, Valerio
;
Collenberg, Anja
;
Rüedlinger, Andreas
;
Wetzels, Martin
;
Klaas, Michael
2020
The digital advertising conceptual flow : a literature review
Stallone, Valerio
2020
The digital advertising ecosystem : status quo, challenges and trends
Gusic, Nema
;
Stallone, Valerio
Apr-2019
The digital advertising ecosystem visualisation : literature review
Stallone, Valerio
;
Klaas, Michael
2022
The revolution of digital advertising will be tokenized
Stallone, Valerio
;
Wetzels, Martin
;
Mahr, Dominik
;
Klaas, Michael
24-Sep-2021
Video production and distribution platform in Swiss sports teams : an analysis of acceptance and willingness to pay
Hüttermann, Marcel
;
Haefliger, Fabian
;
Stallone, Valerio
2022
Who ate all our cookies? : investigating publishers’ challenges caused by changes in third-party cookie tracking
Stallone, Valerio
;
Gägauf, Aline
;
Kaya, Tania